EP 25: Hitting BIG Goals With A Small, Agile Team with Kate Northrup

If you’re an overachiever, doing less doesn’t feel like the answer to earning more OR achieving your goals.

Because doing less feels counterintuitive to both of those things.

And by doing less—working less?!—you might feel guilty. You might even feel bad.

But according to today’s guest, doing less and scaling back doesn’t mean your business and life is going to fall apart. Instead, it could actually be the turning point you need to become more profitable and creative!

Kate Northrup is the bestselling author of Do Less, founder of Origin Collective, a membership site for female entrepreneurs who want to grow their businesses while doing less, and mom of two little ones.

Listen to the full episode to hear:

  • How Kate launched her membership site and got her first members
  • Different launch strategies Kate’s tried and what she’s learned from them
  • Pros and cons of having a larger or smaller team
  • How asking “what would this look like if it were simple?” can change everything

Learn more about Kate Northrup:

Learn more about Gillian:

    Sean McMullin

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