EP 41: Behind the Scenes of My Membership Site: Profits, Challenges, and Lessons Learned

I’ve been a teacher for over 13 years now, and I’m confident this skill is part of my God-given purpose here on earth.

But for the first 8+ years of teaching, I didn’t earn a very good living from the work. I was tied down to my local area, my calendar was crammed with lessons, and I was barely able to support my family.

Eventually, I scaled my local business and things got a bit better — but it still felt like an uphill battle. This was one of the key motivators for starting my online business: I wanted to work from wherever (be that my living room, the local Starbucks, or a Parisian café) and on my own schedule.

So when I learned about “membership sites” for the first time… I immediately knew I was interested.

A membership site would allow me to use my teaching gifts to have a positive impact on the lives of others while at the same time maximizing — and stabilizing — my profits by creating monthly recurring revenue.

Sign me UP!

It took a few years to figure out how to start a membership, what I’d teach, and who it would be for — but eventually, I got it off the ground, and today my membership program is my businesses’ main source of revenue!

Listen to the full episode to hear:

  • How much my membership, Startup Society, earns each month
  • Fixed costs and variable expenses of running a membership site
  • The biggest challenges I faced when I got the program off the ground
  • Mistakes I’ve made and lessons learned

Learn more about Gillian:

Resources mentioned in this episode:

    Sean McMullin

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