Category Archives for "Marketing"

The Top 10 Online Marketing Blogs of 2017 for Entrepreneurs and Small Business Owners

The Top 10 Online Marketing Blogs of 2017 for Entrepreneurs and Small Business Owners

Each week, hundreds of blogs discuss online marketing from many different angles. Some marketing blogs have a very scientific perspective, sharing their research based findings of how to grow audiences and expand customer bases; others take a “news” angle, reporting the “state of online marketing” each day; and finally, many write about proven strategies and […]

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The Six Fastest Ways to Grow Your Blog in 2017

Six fastest ways to grow your blog | Gillian Perkins | Online Business Strategy

How to Grow Your Blog What does it even mean to “grow your blog”? Basically, it’s all about attracting and retaining your “who” — your reader. Creating growth starts with informing your target market that you even exist. Because if they don’t know you exist, then how could they be interested in your content or […]

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Case Study: How I Landed My FIRST Four Clients within Three Weeks of Starting a New Business

How I landed my first four clients | Gillian Perkins

Just three weeks ago, I started a new business, Aptus Creative Marketing. I’ve been designing websites for friends and family off and on for about eight years now, but it was only recently that I realized how much I enjoyed the process and how needed websites currently are. With so many new businesses springing up (THANK […]

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5 Tips for Writing Better Copy

5 Tips for Writing Better Copy

We may be visual creatures, but good copy is still incredibly powerful. That’s why it’s so important to always work on making your copy the best it can be. Whether you’ve just started blogging, or you’ve been at it for years, there’s always room for some improvement. Here are 5 easy tricks for writing better […]

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How I Built My Business By Building My Community

How I Built My Business by Building My Community

Out of all the things that make up a good brand, how it relates to the people who love it is probably the most important goal to reach. If you can create a brand that resonates in the right way, to the right people, then you my friend, have struck gold. Sure – we could […]

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How to Start a Business for $100 or Less

How to Start a Business for $100 or Less

How much does it cost to start a business? The answer to this question varies greatly depending on what type of business you are starting. Will your business need a physical location? Will you be manufacturing goods? Will you be selling locally or online? There are many, many questions you can ask to determine how […]

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How ONE eBook Grew My List by 800 Subscribers and Earned Over $3000

How NOT to Use a Free eBook to Grow Your Email List -- And what to do instead!

Your Typical eBook Story These days, everybody and their aunt has a free ebook that they are offering as an “opt-in” to persuade visitors to join their list. Practically every blog you visit has a little pop-up or ad in the sidebar promoting such a lead magnet. This makes it kind of hard to stand […]

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Simple But EFFECTIVE Social Media Strategy

A Simple Plan For EFFECTIVE Social Media Strategy

How to Keep Your Social Media Strategy Simple & Effective As an entrepreneur, your time is an extremely valuable resource, so when it comes to using social media to build your brand and business it’s essential to maximize your returns on the time you invest! Despite this, many entrepreneurs struggle to create and execute a […]

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