tools & resources

tools & resources

I started my business to give entrepreneurs access to everything I wish I’d had when I first started, and I'm committed to offering as much for free as I possibly can.

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Get your business on track for GROWTH with
The Easiest Business Plan Ever

Watch the free training to learn
3 Secrets to Reach 1,000 Subscribers and Get Monetized in Just 3 Months

Take the
Profitable Course Quiz
to find out if your course idea is likely to make money.

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FREE WORKBOOKS & GUIDES

TOOLS I USE & HIGHLY RECOMMEND

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Organization & Planning

ASANA

Asana is what keeps me from drowning in small scraps of paper and my team from pulling their hair out.
I seriously love making lists, notes, and jotting down ideas, but that method can get messy fast. Asana is a project management system allows our team to stay organized and on the same page.

EVERNOTE

I use Evernote like an online notebook. Sometime this means I write out ideas or draft blog posts. Other times, I use it as an extensive clipboard for anything I want to copy and paste repeatedly.
You can store anything in Evernote. Text, pictures, videos, web pages, voice memos -- the list goes on!

Google Suite Logo | Gillian Perkins Business Strategy Blog

GOOGLE SUITE

Google drive is my filing cabinet, calendar, and sharing platform, all rolled into one.
You probably know about Google Docs and Calendar already, but what about "Forms" (great for surveys) or using "Slides" to create pdf workbooks? The possibilities are endless.

Website & Hosting

Siteground hosting review | Gillian Perkins Business Strategy Blog

SITEGROUND

While there are plenty of other, more popular hosting options, my professional preference is Siteground, because of their fast servers (which really improve your site's SEO) and very helpful customer support.

thrive themes review | Gillian Perkins Business Strategy Blog

THRIVE THEMES

Frustrated with WordPress? It can be difficult to create a beautiful front-end when you're looking at the content-management backend. Thrive Themes is the solution! With their built in visual page editor, you can drag and drop custom element and easily design beautiful web pages.

CONVERTKIT

Convertkit is an email marketing platform for bloggers and content marketers. 
Basically, if you want to be able to easily send segments of your email list through automated campaigns (funnels or launch sequences), then Convertkit is where it's at.

Technology

RHODE PROCASTER MICROPHONE

This is the powerhouse microphone I've used to record my podcast, Work Less, Earn More, from day one. It has a beautiful warm sound and creates truly professional results.

CANON EOS M50

Another piece of equipment that is well worth the money! The Canon EOS m50 is a solid, yet affordable mirrorless camera that produces beautiful video footage.
Easy enough for an amateur to use, while delivering professional quality results. I use mine with the EF-M 22mm lens with the f-stop at 2.0 for a creamy bokeh background.

RING LIGHT

Trouble with lighting for your videos? This simple light solved that problem for me! Often referred to as a "beauty light" the ring light does an excellent job of lighting your face so it looks clear and stands out from your background.

Books

The Personal MBA Book Review | Gillian Perkins Business Strategy Blog

THE PERSONAL MBA

This book is the equivalent of all the classes you'd take as part of getting your MBA.
The only differences are: 
> Not as prestigious.
>Approximately 0.00016 the price.

The $100 Startup Book Review | Gillian Perkins Business Strategy Blog

THE $100 STARTUP

After interviewing thousands of entrepreneurs, Chris Guillebeau compiled this goldmine of a resource. My favorite book I've read so far this year, I love it because it's learning from the experiences of others at it's finest.

THE 4-HOUR WORKWEEK

The classic that started it all, I couldn't not give a nod to the great Timothy Ferriss. Way back in high school, I was the nerd who was reading this instead of whatever the latest young adult fiction way. Let's just say, I'm pretty glad I made that choice.

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