Change this ONE WORD to 10X Your Sales Revenue

In this episode, we share a game-changing concept that can significantly boost your income with a simple tweak to your marketing strategy. Picture this: from earning $20,000 annually, you could potentially reach $200,000 or more. The core idea here is that packaging is crucial. Whether you're a digital entrepreneur selling courses, coaching, or informational products, how you package and present your content can significantly influence what customers are willing to pay.

For instance, a well-structured course can fetch prices many times higher than an eBook, highlighting the importance of aligning your product format with the results it offers. We also explore a clever strategy where just changing a single word in your offering can dramatically enhance your product's perceived value and income potential. This episode is a must-listen for anyone seeking to maximize their business profits effortlessly.



  • the ONE word that can elevate your product's perceived value
  • the significance of packaging in the digital product realm
  • the key factors in deciding how to package your product effectively
  • how delivering results to your customers can maximize your business earnings

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Gillian Perkins

Hi, I’m Gillian! I’m a marketing strategist who helps online entrepreneurs 10X their sales with FB ads + sales funnels. I love combining tech, analytics, and psychology to create powerful marketing systems. When I’m not helping my clients scale their businesses, I’m spending time with my husband and two little boys, exploring new places, or seeking out choice espresso.